This is pretty old news, but I didn’t know it before today. Google has apparently tried putting advertisements in print newspapers, specifically the Chicago Sun-Times. I’ve been looking for any sign of what happened to this program, but I haven’t found any follow-ups. Does anyone know anything?
I’m kind of curious about how this program worked. Did Google promise to fill empty space, then the newspaper ran their page through some service to generate the ads? It must have happened after the content of the page was finalized, but before printing, which isn’t much time.
